SEO: Boost a site’s traffic by combining push content and pull content
Note: article originally published in 2012, and republished in 2023 because it is still relevant in terms of SEO strategy. Today, I will tell you about an SEO concept that I recently formalized: push & pull content, notions that call upon those of information seekers and information takers. I actually
I tested the eS3 and eS Pro electric scooter from Askoll
Askoll is an Italian brand that is making its debut in the urban mobility sector. With the ES3, the brand has taken a step forward in the electric scooter market. Based on its predecessor the ES2, this new electric moped seems to gain in performance and endurance. I had the opportunity to
10 changes in management and recruitment
We are living in a period of transition in the world of work, marked by the advent of web 2.0 and collaborative information systems. Consequently, the avenues mentioned below may be useful to you whether it is for recruiting or being recruited, but also for managing your career, undertaking, imagining new
Business and entrepreneurship: why we should not confuse quality control and compliance with standards with the desired objective
I will take advantage of some real examples that I have recently encountered to express my opinion on the excessive allocation of resources to quality control and compliance with "standards" (which sometimes are standards in name only), and which often results in the dispersion of human efforts and the defocusing of
Create a website for an SME/VSE
What web strategy should an SME/VSE choose? What kind of site should you create and why? How can you take advantage of your online presence? I will try to give you some answers, while maintaining a relatively high level of abstraction because it is mainly a question of
Bellroy backpack: the perfect combination of aesthetics and functionality
As an entrepreneur, digital nomad or simply a city dweller on the move, finding the ideal backpack is a quest as complex as it is crucial. Until now, we have seen almost all styles come and go, until the advent of the famous Rains backpack which went from an avant-garde bag
Nexx helmets: or how to combine design, comfort and safety
I share here some pictures of my new Jet helmet from Nexx, bought in 2020 and bought again a few days ago in 2023, so 3 years later, still from the same brand, on Amazon at the best price. For scooterists at heart, I recommend their helmets
E-commerce sites that scam? It still exists… The Gastro Mastro case
A quick article for CHR professionals to advise you against using the Gastro Mastro e-commerce site (or Materielpizzadirect.com). Indeed, after ordering a bain-marie, after a year of waiting, not only was the equipment never received, but customer support did nothing but respond during
The Tomtoc 360° cover, the best compromise of a bag combining style and practicality
When you own valuable electronic devices, such as laptops, tablets or accessories, proper protection is essential. That's where the tomtoc 360° case comes in. This high-quality bag offers super effective protection for devices, combining functionality, style and
Food trend: how to integrate the notion of HEALTHY into your restaurant
FOOD – Eating healthy is a growing demand among consumers. So when you own one or more restaurants, or work in the food industry in general, the question arises as to how to introduce “Healthy” into your offer. As some of you know, I launched a restaurant chain
