Category: Organization
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The concept of anchoring: why so many entrepreneurs open burger, sushi and coffee shops

It's often believed that entrepreneurs copy trends due to a lack of imagination. In reality, they often make an economically rational decision. Conversely, those who innovate have a completely different mindset, which is actually more linked to their psychological profile than to a simple entrepreneurial strategy. Now, depending on which camp you're on…
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Planning and management of working time: what are the best solutions on the market?

Looking for a solution to manage your employees' working hours and send them weekly schedules? I've tested four solutions available on the market for you. Here's my comparison! Note: This article is part of a complete guide on how to launch and grow your restaurant or business…
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Structure and culture of innovation: how to digitalize an organization?

Once you've learned the basic techniques for communicating on social media, you're likely to encounter another problem: the inability to implement your ideas within a rigid organization that doesn't (yet) allow for innovation through trial and error. In fact, it's necessary to have revolutionized…
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The 6 stages of launching a project

Here's a simple, formalized methodology I've adapted from my knowledge of organizational theory and my personal experience in project development. While intuitive, I wanted to share it especially for aspiring entrepreneurs embarking on complex projects who can quickly lose their way when faced with…
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Start-ups, digital and entrepreneurship: the cult of cargo in business strategy

How many times have we caught ourselves imitating the behavior of others, with the more or less conscious aim of achieving the same results? How many resources do companies allocate to standardize their communication, positioning, and strategy compared to market leaders? And above all, what analysis was conducted beforehand to…
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CSR: the Corporate Social Network (or modern intranet) deciphered in 10 points

For over a decade, we've been hearing a lot about Enterprise Social Networks (ESNs). However, in practice, apart from some large corporations or startups using messaging platforms like Google Teams, very few organizations have taken the time to implement a kind of intranet that would allow…
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Why Entrepreneurs Should Learn to Code

Note: This chapter, originally published in 2012 and republished in 2023, is the 5th in a series of courses on Management 2.0, the table of contents of which can be found here. The question raised, which has already puzzled many web entrepreneurs, is this: Do you need to be a programming expert to launch your…
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To innovate, sometimes ignore surveys, statistics and consumer opinions

I'd like to share a thought I had: to innovate and reinvent ourselves, perhaps we should sometimes try not to be slaves to numbers and statistics, because surveying people who are naturally resistant to change can lead to stagnation. The idea is to try…
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Entrepreneurship and digital: 10 tips for reducing agency effects in outsourcing and subcontracting

You have funding, a project, and an in-house team dedicated to project management. Fine. Now, all your attention is focused on developing the project, and like a good entrepreneur who keeps a close eye on costs and wants to bring in experts, you've launched a call for tenders and found external collaborators…
