launch of project development 1
Organization
Ziyad Bachalany

The 6 stages of launching a project

Here is a small formalized methodology that I remixed from my knowledge in organizational theory and my personal experience in project development. Although intuitive, I wanted to share it especially for apprentice entrepreneurs who are embarking on complex projects and who can quickly

Read more »
digital 1
Communication
Ziyad Bachalany

The 10 key points of your digital strategy

Here is a possible methodology for developing and implementing a digital strategy, broken down into 10 major points that can be considered during the upstream reflection phase. These 10 points can easily be broken down as a methodology, and therefore applied chronologically, from

Read more »
WordPress Multisite 1
Snippets
Ziyad Bachalany

Change the Default Excerpt Length in WordPress

The WordPress excerpt via the_excerpt() function is a short summary of a post from your WordPress blog that appears where it is called, usually on archive pages (categories, tags, author pages), search results, and in some cases on your site's homepage, but also in

Read more »
learn to code1 1
Business
Ziyad Bachalany

Why Entrepreneurs Should Learn to Code

Note: This chapter, originally published in 2012 and republished in 2023, is the 5th in a series of courses on Management 2.0, the summary of which can be found here. The question raised, which has already plagued a good number of web entrepreneurs, is the following: Do you have to be an expert?

Read more »
communicates 1
Business
Ziyad Bachalany

Smartphones and social networks: from communication to egotrip

Since the advent of smartphones, then the arrival of web 2.0, through Facebook, Twitter and later Snapchat, Instagram, Google Maps and Tripadvisor for reviews, the means of communication have never been so numerous and intense. If there have never been so many ways to communicate, it is clear that

Read more »
en_US