
SEO: Boost a site’s traffic by combining push content and pull content
Note: article originally published in 2012, and republished in 2023 because it is still relevant in terms of SEO strategy. Today, I will tell you about an SEO concept that I recently formalized: push & pull content, notions that call upon those of information seekers and information takers. I actually

I tested the eS3 and eS Pro electric scooter from Askoll
Askoll is an Italian brand that is making its debut in the urban mobility sector. With the ES3, the brand has taken a step forward in the electric scooter market. Based on its predecessor the ES2, this new electric moped seems to gain in performance and endurance. I had the opportunity to

10 changes in management and recruitment
We are living in a period of transition in the world of work, marked by the advent of web 2.0 and collaborative information systems. Consequently, the avenues mentioned below may be useful to you whether it is for recruiting or being recruited, but also for managing your career, undertaking, imagining new

Business and entrepreneurship: why we should not confuse quality control and compliance with standards with the desired objective
I will take advantage of some real examples that I have recently encountered to express my opinion on the excessive allocation of resources to quality control and compliance with "standards" (which sometimes are standards in name only), and which often results in the dispersion of human efforts and the defocusing of

Create a website for an SME/VSE
What web strategy should an SME/VSE choose? What kind of site should you create and why? How can you take advantage of your online presence? I will try to give you some answers, while maintaining a relatively high level of abstraction because it is mainly a question of

Bellroy backpack: the perfect combination of aesthetics and functionality
As an entrepreneur, digital nomad or simply a city dweller on the move, finding the ideal backpack is a quest as complex as it is crucial. Until now, we have seen almost all styles come and go, until the advent of the famous Rains backpack which went from an avant-garde bag