Entrepreneurial thoughts – Digital, Foodtech, SEO, WordPress…
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How to create a simple automated acquisition funnel from Meta Ads to Zoho Campaigns (Tutorial)
What we're going to build: The principle can be summed up in one sentence: Meta captures the lead, a connector pushes it into a Zoho Campaigns list, and a Campaigns workflow automatically triggers the email sequence. Three tools, two free accounts out of three, and only one rule to follow: each component does only one thing…
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The concept of anchoring: why so many entrepreneurs open burger, sushi and coffee shops
It's often believed that entrepreneurs copy trends due to a lack of imagination. In reality, they often make an economically rational decision. Conversely, those who innovate have a completely different mindset, which is actually more linked to their psychological profile than to a simple entrepreneurial strategy. Now, depending on which camp you're on…
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Payfit test: my opinion on the best payroll solution
PayFit is an online payroll management solution that promises to simplify the payroll process for entrepreneurs. As a client of this solution for several years, I'm sharing my experience here regarding the tool's features, its advantages compared to a traditional accountant, and the possibility of…
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Simplify your inventory management with OrderStock, my WordPress plugin
Managing your inventory and orders—your supplier orders shouldn't be a headache. Whether you run a restaurant, a shop, or any business with inventory needs, OrderStock is the ideal WordPress plugin for smooth and efficient management. Lightweight, intuitive, and feature-rich, I designed it to save you time and…
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The best catering equipment suppliers for restaurant professionals (and the worst to avoid)
As a hospitality professional (cafes, hotels, restaurants), choosing the right equipment supplier is crucial: reliable products, on-time delivery, responsive customer service, and overall convenience make the difference between a profitable investment and a source of stress. This article draws on verified customer reviews (Trustpilot, Verified Reviews, websites, etc.).
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Add to Home Screen & PWA – Free WordPress Plugin
Download the latest version of my WordPress plugin "Add to Home Screen & Progressive Web App," now available again on WordPress, and coded based on the excellent "Add to Home Screen" script from Cubiq.org (MIT licensed). This free plugin lets you invite your readers on iPhone and Android to add a shortcut to your…
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Lumen, the app to control your metabolism and lose weight peacefully
The body uses two sources of energy to function: fats and sugars (carbohydrates). Thanks to Lumen, you'll know if you're burning fat or glucose. Ideal for short periods of weight loss. And the good news is that you can take advantage of a 10% discount with…
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Case study: profit and loss statement by nature and by function (including operating income and cash flow)
Now that we've made good progress in the business management and finance course (you can find the outline here), I suggest we complete a full, worked example focusing on the income statement (by nature and by function), as well as intermediate management balances. Understanding the income statement is essential…
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Find clients automatically on LinkedIn using AI and Waalaxy
LinkedIn Prospecting: Generate qualified leads without spending your days manually sending messages. If you prospect on LinkedIn, you know how time-consuming it is. Sending invitations, following up, personalizing each message… it's a full-time job. That's exactly why I've been using Waalaxy for the past few months, and honestly, it's the tool that…
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Margin, Added Value, EBITDA, EBIT, Profit: complete course on SIG (Intermediate Management Balances)
