Tulip Media

Entrepreneurial thoughts

Author: Ziyad Bachalany

HR

The advantages of using Alan as a company mutual for employees

Employee benefits are becoming increasingly important in the modern business world. Especially since now, offering mutual insurance to your company's employees has become obligatory. What was seen as a constraint by entrepreneurs ultimately turns out to be a good HR policy argument in order to offer appropriate health coverage. In this context, Alan, an innovative company mutual, is emerging as an increasingly popular choice, and it is personally the one that I chose, and which is the polar opposite of bureaucratic and particularly painful mutuals in one respect. from an administrative point of view.

Facebook

The 10 best tips for effectively running your social networks

You manage the communication of a brand, an association, a brand, a restaurant or simply one of your customers, and you are looking for ideas to improve the support of your brand on social networks, increase the number of subscribers, the reach of your posts and generate interaction.

SEO

SEO and blog: make the most of the difference between tag and category

What is the difference between tags and categories, and how to use them effectively from a point of view SEO ? This is a question that bothers many bloggers and content creators in their digital strategy, but which can also help large newsrooms and general or thematic news sites.

Organization

The 6 stages of launching a project

Here is a small methodology formalized that I remixed from my knowledge in organization theory and my personal experience in project development. Although intuitive, I wanted to share it especially for apprentice entrepreneurs who embark on complex projects and who can quickly lose track when faced with the various obstacles imposed on them.

Communication

The 10 key points of your digital strategy

Here is a possible methodology development and implementation of a digital strategy, broken down into 10 major points on which we can work during the upstream reflection phase.

Snippets

Change the Default Excerpt Length in WordPress

The WordPress excerpt via the_excerpt() function is a brief summary of a post from your WordPress blog that appears where it is called, usually on archive pages (categories, tag, author pages), results search and, in some cases, on the home page of your site, but also in the RSS feed and in what is sometimes sent to social networks via specific extensions.

Organization

Start-ups, digital and entrepreneurship: the cult of cargo in business strategy

How many times have we surprised ourselves imitate the behavior of others, from a more or less conscious perspective to achieve the same results ? How many resources are allocated by companies to standardize their communication, their positioning and their strategy on leading companies in their market?

 

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