Achievements
Brands and tools that I use myself, not just that I deliver
Restaurants, software, media, community, local businesses. Most of these projects are mine: they receive customers, orders, and subscribers every day. That's the best guarantee I can give you about what I know how to build.
Restaurants · My Brand
Libshop
Four Lebanese restaurants in Paris, a central kitchen and a catering business. I built the entire online brand, from positioning to website, including graphic design and Instagram.
- Graphic charter and brand universe, from the website to social media
- Online booking, click and collect, app
- Automated catering quote with calculated margin
- Local SEO and structured data (Schema) by establishment
SaaS · AI · My brand
TulipWork and Bloom
A management software for restaurants and retailers, sold by subscription in Europe and North America. Entirely built on WordPress, used as a white-label solution: the client only sees a software program, never a CMS.
- OrderStock Pro: suggested stock and supplier orders from sales
- Business Dashboard Pro: Automated monthly P&L, no re-entry required
- Bloom: an AI community manager who posts on Instagram and Facebook
- Subscriptions, customer area, onboarding and multilingual support
Media · Community · My Brand
Blooness
A media outlet and community focused on nutrition, well-being, and longevity. A website designed for extended reading and SEO, with a members' area and paid premium programs.
- Paid memberships and member-only content
- Premium programs sold online
- Editorial architecture and SEO across hundreds of articles
Local shop · Customer
Gicquel Jewelry
A jewelry store in the 14th arrondissement specializing in buying gold, selling jewelry and watches. The goal: to be found on Google by people who want to sell their jewelry locally, and to attract them to the store.
- A simple, fast website, updated by the jewelry store itself.
- Local SEO for gold buying in Paris
- Estimation process and contact form
Community platform · My brand
Merco6
A platform where everyone can publish their poems and texts. Members create their account, write and publish directly from the site, without ever seeing the WordPress administration panel.
- Front-end publishing by members
- Accounts, author profiles, and moderation
- Categories, comments, and featured texts
Automation in production
Tools that work while you work
Two automations I built for my own business, and which I use every day. The same type of tool can be adapted to your business in just a few days.
Libshop · Catering services
Catering module: a quote in 3 minutes
Each catering request (team lunch, buffet, seminar) used to require an hour of calculation and layout. Now, the team enters the request and the tool does the rest, branded with the company's colors.
- Order details: cutlery, menu items, date, location
- Automatic calculation of quantities, delivery costs and margin
- Numbered PDF quote and email ready to go
- Status tracking, then conversion to invoice in one click
3 minutes instead of an hour per quote, with no calculation errors, usable by the whole team.
TulipWork · Acquisition
Meta Ads funnel to Zoho Campaigns
An Instagram or Facebook ad with an integrated form, directly linked to the newsletter. No more missed contacts in a CSV export: each prospect is taken care of in less than 5 minutes.
- The prospect fills out the Meta advertising form
- Data retrieval every 5 minutes: deduplication, language detection, first name
- Personalized welcome email in less than 5 minutes
- Follow-ups at 3, 8, 15, and 25 days, stopped as soon as the prospect responds.
202 prospects went through the funnel, without a single manual follow-up.
WordPress Plugins · Official Developer on WordPress.org
And code used by thousands of sites
Member of WordPress.org since 2012, Plugin Developer and Translation Contributor badges. Five plugins published on the official directory, maintained and translated into several languages, including the free versions of OrderStock and Business Dashboard (TulipWork).
Add to Home Screen & PWA
Over 70,000 downloads · 1,000+ active sites
Transform any WordPress site into a mobile-installable application (PWA): home screen icon, full-screen opening, near-native app experience. Pro version sold here.
Multi-Author Donation
Editorial and community websites
Allows readers of a multi-author website to directly support their chosen author through donations. Designed for media outlets and community platforms like Merco6.
Teaser Post Title
Rated 5/5 · Translated into 9 languages
Displays a different tagline on the homepage and article lists, while keeping the SEO-optimized title on the article itself.
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