{"id":5395,"date":"2025-05-24T17:13:23","date_gmt":"2025-05-24T15:13:23","guid":{"rendered":"https:\/\/tulipemedia.com\/?p=5395"},"modified":"2025-06-06T17:59:57","modified_gmt":"2025-06-06T15:59:57","slug":"seo-schema-markup-ai","status":"publish","type":"post","link":"https:\/\/tulipemedia.com\/en\/seo-schema-markup-ai\/","title":{"rendered":"Boost your SEO for AI with Schema Markup"},"content":{"rendered":"<p data-start=\"364\" data-end=\"528\">If your website is not <strong data-start=\"397\" data-end=\"423\">correctly structured<\/strong> for search engines and artificial intelligence, <strong data-start=\"490\" data-end=\"527\">you are missing a huge opportunity<\/strong>. Indeed, <strong data-start=\"553\" data-end=\"624\">AI and engines understand your content through its structure<\/strong> : markup, hierarchy, micro-data\u2026 <strong data-start=\"666\" data-end=\"753\">Well-written but poorly tagged content = content that is difficult for AI to exploit. <\/strong>Good news: <strong data-start=\"774\" data-end=\"791\">on WordPress<\/strong>, all of this can be put in place <strong data-start=\"824\" data-end=\"850\">easily, without coding<\/strong>, with <strong data-start=\"860\" data-end=\"879\">good SEO tools<\/strong>.<!--more--><\/p>\n<p data-start=\"882\" data-end=\"912\">In this chapter, we will see:<\/p>\n<ul data-start=\"913\" data-end=\"1144\">\n<li data-start=\"913\" data-end=\"966\">\n<p data-start=\"915\" data-end=\"966\">why SEO structure + Schema is essential,<\/p>\n<\/li>\n<li data-start=\"967\" data-end=\"1011\">\n<p data-start=\"969\" data-end=\"1011\">how to set it up <strong data-start=\"996\" data-end=\"1010\">easily<\/strong>,<\/p>\n<\/li>\n<li data-start=\"1012\" data-end=\"1144\">\n<p data-start=\"1014\" data-end=\"1144\">how to adapt your strategy depending on who you are <strong data-start=\"1066\" data-end=\"1088\">a unique business<\/strong> Or <strong data-start=\"1092\" data-end=\"1143\">an organization with multiple points of sale<\/strong>.<\/p>\n<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><strong>\ud83e\udded<\/strong><em><strong> This article is a chapter from my guide \u201cOptimizing Your Business in the Age of AI.\u201d<\/strong><\/em><br data-start=\"821\" data-end=\"824\" \/><strong>\ud83d\udcd8<\/strong><em><strong><a class=\"\" href=\"https:\/\/tulipemedia.com\/en\/guide-seo-ia\/\" rel=\"noopener\" data-start=\"829\" data-end=\"857\">See all chapters<\/a><\/strong><\/em><\/p>\n<h2 data-start=\"1151\" data-end=\"1206\">1. Why is site structure crucial?<\/h2>\n<p data-start=\"1208\" data-end=\"1237\">Engines and AI analyze:<\/p>\n<ul data-start=\"1238\" data-end=\"1527\">\n<li data-start=\"1238\" data-end=\"1326\">\n<p data-start=\"1240\" data-end=\"1326\"><strong data-start=\"1240\" data-end=\"1274\">The hierarchy of your content<\/strong> (title H1, subtitles H2-H3, clear paragraphs, etc.),<\/p>\n<\/li>\n<li data-start=\"1327\" data-end=\"1434\">\n<p data-start=\"1329\" data-end=\"1434\"><strong data-start=\"1329\" data-end=\"1367\">The presence of a \u201cSchema\u201d markup<\/strong> explaining who you are, what you do, where you are located,<\/p>\n<\/li>\n<li data-start=\"1435\" data-end=\"1527\">\n<p data-start=\"1437\" data-end=\"1527\"><strong data-start=\"1437\" data-end=\"1476\">Speed and technical cleanliness<\/strong> (no 404 errors, fast site, mobile-friendly).<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1529\" data-end=\"1633\"><strong data-start=\"1529\" data-end=\"1542\">In summary<\/strong> : The better your site is structured = the better you are understood = the better you are recommended. However, while most tech-savvy merchants and entrepreneurs have understood how to structure their content using clear headings, subheadings, and paragraphs, most have not taken &quot;Schema&quot; markup into account at all, which remains something rather nebulous.<\/p>\n<h2 dir=\"ltr\" data-pm-slice=\"1 3 []\">2. What is schema markup?<\/h2>\n<p dir=\"ltr\">Schema markup is a type of <strong>structured data<\/strong> that you add to your website&#039;s HTML code to help search engines like Google better understand the content of your pages. Think of your site as a book: schema markup is like a clear table of contents that tells Google what each section is about.<\/p>\n<p dir=\"ltr\">For example, if you run an online store, the markup schema might specify:<\/p>\n<ul class=\"tight\" dir=\"ltr\" data-tight=\"true\">\n<li>\n<p dir=\"ltr\">That such text is the <strong>name of a product<\/strong>,<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\">That this number is the <strong>price<\/strong>,<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\">That this note is a <strong>customer review<\/strong>.<\/p>\n<\/li>\n<\/ul>\n<p dir=\"ltr\">This information allows Google to display richer results, called <strong>rich snippets<\/strong>, such as stars for reviews, awards, or even events in search results. This makes your site more attractive and increases the chances that users will click on your link.<\/p>\n<h3 dir=\"ltr\">Why is this important for your business?<\/h3>\n<ol class=\"tight\" dir=\"ltr\" data-tight=\"true\">\n<li>\n<p dir=\"ltr\"><strong>Improved SEO<\/strong> : Search engines understand your content better, which can improve your ranking.<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Increased visibility<\/strong> : Rich snippets (stars, images, prices, etc.) attract attention in search results.<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Higher click-through rate (CTR)<\/strong> : A rich result is more engaging, which encourages more visitors to click.<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Customer trust<\/strong> : Clear information (reviews, prices, availability) inspires confidence.<\/p>\n<\/li>\n<\/ol>\n<h2 dir=\"ltr\">3. The most useful types of markup schema<\/h2>\n<p dir=\"ltr\">Schema.org offers hundreds of markup types, but here are the most relevant ones for entrepreneurs and marketers, for example:<\/p>\n<ul class=\"tight\" dir=\"ltr\" data-tight=\"true\">\n<li>\n<p dir=\"ltr\"><strong>Product<\/strong> : For products sold online (name, price, availability, reviews).<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>LocalBusiness<\/strong> : For local businesses (address, hours, telephone number).<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Organization<\/strong> : To present your company (name, logo, social networks).<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Event<\/strong> : To promote events (date, location, ticket prices).<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Article<\/strong> : For blogs or articles (title, author, publication date).<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Review<\/strong> : To display customer reviews with stars.<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>FAQ Page<\/strong> : To structure a FAQ.<\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"1640\" data-end=\"1703\">3. Tools for WordPress: which extensions to use?<\/h2>\n<p data-start=\"1705\" data-end=\"1729\">Two simple approaches:<\/p>\n<h3 data-start=\"1731\" data-end=\"1795\">has) <strong data-start=\"1738\" data-end=\"1795\">Use an all-in-one SEO plugin like Yoast SEO<\/strong><\/h3>\n<p data-start=\"1797\" data-end=\"1874\"><a href=\"https:\/\/wordpress.org\/plugins\/wordpress-seo\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"1797\" data-end=\"1810\">Yoast SEO<\/strong><\/a> is ultra-popular and very accessible to beginners. It manages:<\/p>\n<ul data-start=\"1875\" data-end=\"2019\">\n<li data-start=\"1875\" data-end=\"1946\">\n<p data-start=\"1877\" data-end=\"1946\">the basic SEO structure (titles, meta descriptions, internal links),<\/p>\n<\/li>\n<li data-start=\"1947\" data-end=\"2019\">\n<p data-start=\"1949\" data-end=\"2019\">A <strong data-start=\"1952\" data-end=\"1983\">automatic Schema markup<\/strong> for articles, pages, products\u2026<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2021\" data-end=\"2036\"><strong data-start=\"2021\" data-end=\"2034\">Benefits<\/strong> :<\/p>\n<ul data-start=\"2037\" data-end=\"2157\">\n<li data-start=\"2037\" data-end=\"2059\">\n<p data-start=\"2039\" data-end=\"2059\">Easy to set up,<\/p>\n<\/li>\n<li data-start=\"2060\" data-end=\"2112\">\n<p data-start=\"2062\" data-end=\"2112\">Good compatibility with WordPress and WooCommerce,<\/p>\n<\/li>\n<li data-start=\"2113\" data-end=\"2157\">\n<p data-start=\"2115\" data-end=\"2157\">Free version is enough to get started.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2159\" data-end=\"2219\"><strong data-start=\"2159\" data-end=\"2217\">Examples of automatically generated Schema structures<\/strong> :<\/p>\n<ul data-start=\"2220\" data-end=\"2268\">\n<li data-start=\"2220\" data-end=\"2230\">\n<p data-start=\"2222\" data-end=\"2230\">Article,<\/p>\n<\/li>\n<li data-start=\"2231\" data-end=\"2246\">\n<p data-start=\"2233\" data-end=\"2246\">Organization,<\/p>\n<\/li>\n<li data-start=\"2247\" data-end=\"2257\">\n<p data-start=\"2249\" data-end=\"2257\">Product,<\/p>\n<\/li>\n<li data-start=\"2258\" data-end=\"2268\">\n<p data-start=\"2260\" data-end=\"2268\">Service.<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"2270\" data-end=\"2343\">b) <strong data-start=\"2277\" data-end=\"2343\">Use a specialized Schema extension, like Rank Math SEO<\/strong><\/h3>\n<p data-start=\"2345\" data-end=\"2400\"><a href=\"https:\/\/wordpress.org\/plugins\/seo-by-rank-math\/\" target=\"_blank\" rel=\"noopener\"><strong data-start=\"2345\" data-end=\"2362\">Rank Math SEO<\/strong><\/a> go further on the Schema part:<\/p>\n<ul data-start=\"2401\" data-end=\"2539\">\n<li data-start=\"2401\" data-end=\"2502\">\n<p data-start=\"2403\" data-end=\"2502\">You can add <strong data-start=\"2423\" data-end=\"2437\">easily<\/strong> specific types (Restaurant, Service, LocalBusiness, etc.),<\/p>\n<\/li>\n<li data-start=\"2503\" data-end=\"2539\">\n<p data-start=\"2505\" data-end=\"2539\">More manual control if needed.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2541\" data-end=\"2556\"><strong data-start=\"2541\" data-end=\"2554\">Benefits<\/strong> :<\/p>\n<ul data-start=\"2557\" data-end=\"2692\">\n<li data-start=\"2557\" data-end=\"2614\">\n<p data-start=\"2559\" data-end=\"2614\">More flexible than Yoast for customizing data,<\/p>\n<\/li>\n<li data-start=\"2615\" data-end=\"2653\">\n<p data-start=\"2617\" data-end=\"2653\">Free version already very complete,<\/p>\n<\/li>\n<li data-start=\"2654\" data-end=\"2692\">\n<p data-start=\"2656\" data-end=\"2692\">More modern and intuitive interface.<\/p>\n<\/li>\n<\/ul>\n<h3>c) Use an extension optimized and designed for restaurants and merchants, such as Five Star Business Profile and Schema<\/h3>\n<p><a href=\"https:\/\/wordpress.org\/plugins\/business-profile\/\" target=\"_blank\" rel=\"noopener\">Five Star Business Profile and Schema<\/a> is a WordPress plugin designed to help local businesses display their key information (address, hours, number, etc.) in a clear and optimized way for local SEO. It automatically generates the Schema.org markup needed for Google, Bing and artificial intelligence to fully understand your business. Very useful for restaurants, stores or chains of points of sale, it also allows you to manage multiple locations (<a href=\"https:\/\/www.fivestarplugins.com\/plugins\/five-star-business-profile\/\" target=\"_blank\" rel=\"noopener\">in Pro version<\/a>), and strengthen your presence in local search rich snippets.<\/p>\n<p data-start=\"2694\" data-end=\"2810\">\ud83d\udc49 <strong data-start=\"2697\" data-end=\"2711\">Conclusion<\/strong> :<\/p>\n<ul>\n<li data-start=\"2694\" data-end=\"2810\">If you want to keep it simple \u2192 Yoast SEO is enough.<\/li>\n<li data-start=\"2694\" data-end=\"2810\">If you want to be a little more advanced \u2192 Rank Math is great.<\/li>\n<li data-start=\"2694\" data-end=\"2810\">If you run a local business or a restaurant chain for example \u2192 Five Star Business Profile and Schema is very suitable, and it can be used in addition to a classic SEO extension like Yoast SEO, without this being a problem, provided that you configure the options correctly to avoid duplicate schema.org markup. To do this, in Yoast SEO, you can leave the global Schema activated (article, page, author, etc.), but deactivate the \u201cLocal Business\u201d type blocks if necessary.<\/li>\n<\/ul>\n<h2 dir=\"ltr\" data-pm-slice=\"1 3 []\">4. Tips for maximizing the impact of schema markup<\/h2>\n<ol class=\"tight\" dir=\"ltr\" data-tight=\"true\">\n<li>\n<p dir=\"ltr\"><strong>Be specific<\/strong> : Use the most specific schema types possible (e.g., <span class=\"text-sm px-1 rounded-sm !font-mono bg-sunset\/10 text-rust dark:bg-dawn\/10 dark:text-dawn\">Restaurant<\/span> instead of <span class=\"text-sm px-1 rounded-sm !font-mono bg-sunset\/10 text-rust dark:bg-dawn\/10 dark:text-dawn\">LocalBusiness<\/span> for a restaurant).<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Update regularly<\/strong> : If your prices, hours, or products change, update the markup.<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Don&#039;t cheat<\/strong> : Google penalizes sites that add false information, such as fabricated reviews.<\/p>\n<\/li>\n<li>\n<p dir=\"ltr\"><strong>Combine with good SEO<\/strong> : Schema markup is powerful, but it works best with a well-optimized site (quality content, loading speed, etc.).<\/p>\n<\/li>\n<\/ol>\n<h2 data-start=\"2817\" data-end=\"2879\">5. Quick tutorial for structuring your site under WordPress<\/h2>\n<p data-start=\"2881\" data-end=\"2955\"><strong data-start=\"2881\" data-end=\"2955\">Practical case 1: A single business (e.g. restaurant, salon, boutique)<\/strong><\/p>\n<h3 data-start=\"2957\" data-end=\"2981\">With <strong data-start=\"2966\" data-end=\"2979\">Yoast SEO<\/strong> :<\/h3>\n<ol data-start=\"2983\" data-end=\"3559\">\n<li data-start=\"2983\" data-end=\"3017\">\n<p data-start=\"2986\" data-end=\"3017\">Install and activate Yoast SEO.<\/p>\n<\/li>\n<li data-start=\"3018\" data-end=\"3073\">\n<p data-start=\"3021\" data-end=\"3073\">Go to <strong data-start=\"3032\" data-end=\"3072\">SEO &gt; Settings &gt; General Settings<\/strong>.<\/p>\n<\/li>\n<li data-start=\"3074\" data-end=\"3216\">\n<p data-start=\"3077\" data-end=\"3089\">To inform :<\/p>\n<ul data-start=\"3093\" data-end=\"3216\">\n<li data-start=\"3093\" data-end=\"3121\">\n<p data-start=\"3095\" data-end=\"3121\"><strong data-start=\"3095\" data-end=\"3120\">Name of the organization<\/strong>,<\/p>\n<\/li>\n<li data-start=\"3125\" data-end=\"3160\">\n<p data-start=\"3127\" data-end=\"3160\"><strong data-start=\"3127\" data-end=\"3135\">Logo<\/strong> (important for AI),<\/p>\n<\/li>\n<li data-start=\"3164\" data-end=\"3216\">\n<p data-start=\"3166\" data-end=\"3216\"><strong data-start=\"3166\" data-end=\"3187\">Type of business<\/strong> (Restaurant, Store, etc.).<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li data-start=\"3217\" data-end=\"3399\">\n<p data-start=\"3220\" data-end=\"3269\">Below <strong data-start=\"3225\" data-end=\"3253\">SEO &gt; Settings &gt; Content<\/strong>, check that:<\/p>\n<ul data-start=\"3273\" data-end=\"3399\">\n<li data-start=\"3273\" data-end=\"3319\">\n<p data-start=\"3275\" data-end=\"3319\">The pages are correctly detected as \u201cPages\u201d,<\/p>\n<\/li>\n<li data-start=\"3323\" data-end=\"3355\">\n<p data-start=\"3325\" data-end=\"3355\">Articles like &quot;Articles&quot;,<\/p>\n<\/li>\n<li data-start=\"3359\" data-end=\"3399\">\n<p data-start=\"3361\" data-end=\"3399\">The home page is well configured.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li data-start=\"3400\" data-end=\"3494\">\n<p data-start=\"3403\" data-end=\"3494\">Add some <strong data-start=\"3415\" data-end=\"3435\">clear H1 titles<\/strong> on each page (e.g.: \u201cItalian restaurant in Paris 11th\u201d).<\/p>\n<\/li>\n<li data-start=\"3495\" data-end=\"3559\">\n<p data-start=\"3498\" data-end=\"3559\">Use <strong data-start=\"3511\" data-end=\"3520\">H2\/H3<\/strong> logical to structure the contents.<\/p>\n<\/li>\n<\/ol>\n<p data-start=\"3561\" data-end=\"3657\"><strong data-start=\"3561\" data-end=\"3573\">Result<\/strong> : Your site sends AI and engines all the basic information without coding.<\/p>\n<p data-start=\"3664\" data-end=\"3776\"><strong data-start=\"3664\" data-end=\"3776\">Practical case 2: An organization with several businesses (e.g.: restaurant chain, network of boutiques)<\/strong><\/p>\n<p data-start=\"3778\" data-end=\"3820\"><strong data-start=\"3778\" data-end=\"3800\">With Rank Math SEO<\/strong> (more suitable here):<\/p>\n<ol data-start=\"3822\" data-end=\"4428\">\n<li data-start=\"3822\" data-end=\"3860\">\n<p data-start=\"3825\" data-end=\"3860\">Install and activate Rank Math SEO.<\/p>\n<\/li>\n<li data-start=\"3861\" data-end=\"3930\">\n<p data-start=\"3864\" data-end=\"3930\">When setting up, choose <strong data-start=\"3887\" data-end=\"3929\">\u201cCompany with multiple locations\u201d<\/strong>.<\/p>\n<\/li>\n<li data-start=\"3931\" data-end=\"4037\">\n<p data-start=\"3934\" data-end=\"3946\">To inform :<\/p>\n<ul data-start=\"3950\" data-end=\"4037\">\n<li data-start=\"3950\" data-end=\"3975\">\n<p data-start=\"3952\" data-end=\"3975\">Name of the parent company,<\/p>\n<\/li>\n<li data-start=\"3979\" data-end=\"3996\">\n<p data-start=\"3981\" data-end=\"3996\">Main logo,<\/p>\n<\/li>\n<li data-start=\"4000\" data-end=\"4037\">\n<p data-start=\"4002\" data-end=\"4037\">Main address or registered office.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<li data-start=\"4038\" data-end=\"4131\">\n<p data-start=\"4041\" data-end=\"4131\">Install the add-on extension <strong data-start=\"4078\" data-end=\"4108\">Rank Math Local SEO Module<\/strong> (included free of charge).<\/p>\n<\/li>\n<li data-start=\"4132\" data-end=\"4428\">\n<p data-start=\"4135\" data-end=\"4167\">For each <strong data-start=\"4147\" data-end=\"4165\">point of sale<\/strong> :<\/p>\n<ul data-start=\"4171\" data-end=\"4428\">\n<li data-start=\"4171\" data-end=\"4195\">\n<p data-start=\"4173\" data-end=\"4195\">Create a dedicated page,<\/p>\n<\/li>\n<li data-start=\"4199\" data-end=\"4284\">\n<p data-start=\"4201\" data-end=\"4284\">Add markup <strong data-start=\"4221\" data-end=\"4238\">LocalBusiness<\/strong> specific via Rank Math (model available).<\/p>\n<\/li>\n<li data-start=\"4288\" data-end=\"4428\">\n<p data-start=\"4290\" data-end=\"4318\">Specify for each point:<\/p>\n<ul data-start=\"4324\" data-end=\"4428\">\n<li data-start=\"4324\" data-end=\"4330\">\n<p data-start=\"4326\" data-end=\"4330\">Name,<\/p>\n<\/li>\n<li data-start=\"4336\" data-end=\"4355\">\n<p data-start=\"4338\" data-end=\"4355\">Full address,<\/p>\n<\/li>\n<li data-start=\"4361\" data-end=\"4373\">\n<p data-start=\"4363\" data-end=\"4373\">Phone,<\/p>\n<\/li>\n<li data-start=\"4379\" data-end=\"4402\">\n<p data-start=\"4381\" data-end=\"4402\">Hours of operation,<\/p>\n<\/li>\n<li data-start=\"4408\" data-end=\"4428\">\n<p data-start=\"4410\" data-end=\"4428\">Services offered.<\/p>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p data-start=\"4430\" data-end=\"4591\"><strong data-start=\"4430\" data-end=\"4442\">Result<\/strong> : Each establishment is correctly identified by the engines and AI.<br data-start=\"4521\" data-end=\"4524\" \/>Perfect for getting recommended in specific local searches!<\/p>\n<h2 data-start=\"4598\" data-end=\"4657\">6. Additional tips to further boost the structure<\/h2>\n<p data-start=\"4659\" data-end=\"4721\">\u2705 Have a clear and accessible \u201cAbout\u201d page in the menu.<\/p>\n<p data-start=\"4723\" data-end=\"4805\">\u2705 Use ALT tags on images correctly (AIs read images too!).<\/p>\n<p data-start=\"4807\" data-end=\"4875\">\u2705 Create a clean XML sitemap (automatic with Yoast or Rank Math).<\/p>\n<p data-start=\"4877\" data-end=\"4931\">\u2705 Ensure your site is <strong data-start=\"4912\" data-end=\"4921\">HTTPS<\/strong> secure.<\/p>\n<p data-start=\"4933\" data-end=\"5040\">\u2705 Use a tool like <strong data-start=\"4959\" data-end=\"4984\">Google Search Console<\/strong> to monitor indexing and technical errors.<\/p>\n<h1 data-start=\"5047\" data-end=\"5061\">\ud83d\ude80 To remember<\/h1>\n<p data-start=\"5065\" data-end=\"5276\"><strong data-start=\"5065\" data-end=\"5167\">Structuring your website isn&#039;t just for Google, it&#039;s for the entire AI economy of tomorrow. <\/strong>A clear, fast and well-marked site is a site <strong data-start=\"5224\" data-end=\"5275\">more visible, more credible, and more competitive<\/strong>.<\/p>\n<p data-start=\"5065\" data-end=\"5276\"><strong>\ud83d\udc47 Continue with the next chapter:<br \/>\n<\/strong><strong data-start=\"1339\" data-end=\"1398\">Chapter 7: <a href=\"https:\/\/tulipemedia.com\/en\/rank-math-seo-tutorial-optimization-ai\/\">Boost Your WordPress SEO with Rank Math (Complete Tutorial)<\/a><br \/>\n<\/strong>\ud83d\udcd8 Or find the\u00a0<a class=\"\" href=\"https:\/\/tulipemedia.com\/en\/guide-seo-ia\/\" rel=\"noopener\" data-start=\"1421\" data-end=\"1451\">complete summary of the guide \u201cSEO for AI\u201d<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>If your website isn&#039;t properly structured for search engines and artificial intelligence, you&#039;re missing out on a huge opportunity. AI and search engines understand your content through its structure: markup, hierarchy, microdata, etc. Well-written but poorly marked content equals content that&#039;s difficult for AI to exploit. The good news is that on WordPress, all of this can be easily implemented, without coding, with good SEO tools.<\/p>","protected":false},"author":17,"featured_media":5400,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[158,26],"tags":[167],"class_list":["post-5395","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ia","category-seo","tag-guide-seo-pour-ia"],"_links":{"self":[{"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/posts\/5395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/comments?post=5395"}],"version-history":[{"count":4,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/posts\/5395\/revisions"}],"predecessor-version":[{"id":5493,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/posts\/5395\/revisions\/5493"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/media\/5400"}],"wp:attachment":[{"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/media?parent=5395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/categories?post=5395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tulipemedia.com\/en\/wp-json\/wp\/v2\/tags?post=5395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}